About us
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Sshapeup Marketing Sdn Bhd is an innovative enterprise focused on the research and development, production, and incubation of high-end cosmetics brands for beauty packaging materials, headquartered in Malaysia. Since its establishment, we have been committed to providing customers with solutions that combine aesthetic value, functionality, and sustainability, helping global beauty brands enhance their market competitiveness.
Core Business
1. Customization of beauty packaging materials
• Provide a full range of high-quality packaging design: including essence bottles, facial mask boxes, cosmetics containers, fragrance bottles, etc., covering glass, environmentally friendly PP/ABS materials, recyclable materials and other options.
• Support personalized customization services: from appearance design, printing technology to functional structure (such as leak proof and preservation technology), to meet the unique positioning and environmental demands of the brand.
2. Research and production of cosmetics
• It covers the formulation development and OEM production of skin care products (essence liquid, face cream), color makeup (eye shadow, lip glaze), perfume and other categories.
Strictly follow international quality standards (ISO, GMP certification) to ensure product safety and efficiency, and meet market demand.
3. Brand Empowerment Services
One stop beauty industry solution: from market research, product design, compliance filing to marketing promotion, helping emerging brands quickly land and seize market share.

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Sshapeup Marketing Sdn Bhd
Our advantages
• Innovation driven: With a team of senior designers and laboratory resources, we integrate Asian and global aesthetic trends to create eye-catching packaging and excellent functional products.
• Green Commitment: Promote environmental protection concepts, prioritize the use of biodegradable materials and low-carbon production processes, and reduce the impact on the environment.
• Agile response: Flexible supply chain management, supporting small batch trial production and rapid delivery, adapting to market changes.
• Global Cooperation: Our service network covers Southeast Asia, the Middle East, and the European and American markets, helping brands expand globally.
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Quality Assurance
• All packaging materials have passed authoritative testing and certification such as SGS and FDA;
• Cosmetics comply with ISO 22716 (GMP) standards and local regulations, with transparent production tracking throughout the entire process.
Vision and mission
We believe that beauty should go hand in hand with responsibility. Sshapeup's mission is to empower the beauty industry and shape a sustainable future, continuously promoting industry innovation and ensuring that every product not only conveys beauty, but also protects the trust of the earth and consumers.